david eats a rock
Mar 1

Stone Soup: A Folk Tale With A Marketing Message

Posted by David Mackenzie-Kong

Do you remember that old Aarne Thompson folk tale about Stone Soup? For those of you who don’t remember, it’s a tale of hungry strangers who trick a local town into sharing their food. These strangers started a fire and boiled a pot with only a stone in the soup. The stone was…

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Feb 19

Create Quality Social Video On Your Mobile Phone

Posted by David Mackenzie-Kong

Building onsite video doesn’t take fancy gear or state of the art video cameras. In fact it can be done using your mobile phone and decent movie editing software. Video is rapidly becoming more important in social advertising or posting because it quickly grabs the viewers attention. Not only can it bring instant…

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Jan 27

Facebook Audience Network – Maximize Your Ad Reach

Posted by David Mackenzie-Kong

Increase your advertising profit with “FAN” Facebook Audience Network. What Facebook Audience Network does is allow you to reach a larger audience on mobile but also allows you to show relevant ads on your mobile site as well. With over 2.5 million existing Facebook advertisers the company decided to offer a larger reach…

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